Is your company lacking when it comes of social media engagement?
Do you also want to increase people-to-people interaction with the social media audience?
It doesn’t matter in which company you are, is it small or big. You can always make good connections with the audience and increase the social media engagement.
In this blog, we have discussed some tips and top SEO techniques that can help in encouraging people-to-people interaction on all the social media accounts be it Facebook, Twitter, LinkedIn, Instagram, Pinterest, or another. Let’s get started:
Use hashtags on Instagram creatively
Do you also want to increase people-to-people interaction with the social media audience?
It doesn’t matter in which company you are, is it small or big. You can always make good connections with the audience and increase the social media engagement.
In this blog, we have discussed some tips and top SEO techniques that can help in encouraging people-to-people interaction on all the social media accounts be it Facebook, Twitter, LinkedIn, Instagram, Pinterest, or another. Let’s get started:
Use hashtags on Instagram creatively
By creating a hashtag, you can encourage the users to submit their photos and then be personable on Instagram.
Recently a news channel account on Instagram asked the users to tag them in a winter storm photo using #NBCNewsPics. From all the photos, they chose 4 and posted it on their account with a picture credit to the user.
Use Facebook to highlight employees and reach out to fans
Never afraid of highlighting the employees of your company on social media. If your company is holding any event then posts it on Facebook so that the followers can RSVP and add it to the calendar. The events can be a
• Webinar
• Seminar
• Charity event
• Conference
• Open houses
Get personal on Twitter
Videos are a great option to get creative on Twitter. You can send personalized videos using apps like Vsnap. This app provides a video of 60 seconds. Send the video to a follower and it will make him happy.
• Let people know who’s tweeting
You must have noticed that some companies use the initial of the person tweeting at the end of the tweet. You can even use the twitter handle to tag the persona. It helps in making the audience feel more human and making the interaction looks personal.
• Be part of the conversation
• Use humor to make your followers laugh
Participate in LinkedIn Groups
LinkedIn is a very strong online community and a company page on LinkedIn can feature up to 3 groups on the page. Join the discussions by participating in groups and answering the questions. It will make the brand visible in the eyes of professionals.
You never know when someone may become in taking your services.
Use Pinterest to invite others to pin on your boards
The pins created on Pinterest should not be limited for the company. Invite other users to pin a specific board. To invite a user, go to the board, and then click on edit. After that type the username or email id nest to “who can pin?”
After accepting the invitation, the user can easily pin to the shared board.
Conclusion
Social Media is a very strong platform to increase awareness about businesses. Using the tips mentioned above, one can easily increase social media engagement and hence the ROI.
What do you think?
What other social media optimization strategies do you see companies using to connect with their audience on a deeper level? Leave your questions and comments below.
Recently a news channel account on Instagram asked the users to tag them in a winter storm photo using #NBCNewsPics. From all the photos, they chose 4 and posted it on their account with a picture credit to the user.
Use Facebook to highlight employees and reach out to fans
Never afraid of highlighting the employees of your company on social media. If your company is holding any event then posts it on Facebook so that the followers can RSVP and add it to the calendar. The events can be a
• Webinar
• Seminar
• Charity event
• Conference
• Open houses
Get personal on Twitter
Videos are a great option to get creative on Twitter. You can send personalized videos using apps like Vsnap. This app provides a video of 60 seconds. Send the video to a follower and it will make him happy.
• Let people know who’s tweeting
You must have noticed that some companies use the initial of the person tweeting at the end of the tweet. You can even use the twitter handle to tag the persona. It helps in making the audience feel more human and making the interaction looks personal.
• Be part of the conversation
• Use humor to make your followers laugh
Participate in LinkedIn Groups
LinkedIn is a very strong online community and a company page on LinkedIn can feature up to 3 groups on the page. Join the discussions by participating in groups and answering the questions. It will make the brand visible in the eyes of professionals.
You never know when someone may become in taking your services.
Use Pinterest to invite others to pin on your boards
The pins created on Pinterest should not be limited for the company. Invite other users to pin a specific board. To invite a user, go to the board, and then click on edit. After that type the username or email id nest to “who can pin?”
After accepting the invitation, the user can easily pin to the shared board.
Conclusion
Social Media is a very strong platform to increase awareness about businesses. Using the tips mentioned above, one can easily increase social media engagement and hence the ROI.
What do you think?
What other social media optimization strategies do you see companies using to connect with their audience on a deeper level? Leave your questions and comments below.
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